Marketing-Social-Media-Memes

So, You Want To Turn Your Brand’s Instagram Into A Meme Account

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So, You Want To Turn Your Brand’s Instagram Into A Meme Account

There’s no denying that memes are everywhere. If you’re like me, you probably have entire group texts where the sole method of communication are screenshots of memes. Memes as a medium are often the top-performing pieces of content across social media...read more

2021-Marketing-Trends

Reset & Restore Your 2021 Marketing Strategy

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Reset & Restore Your 2021 Marketing Strategy

2020 is over (Hallelujah!) and it’s time to look ahead to the new year. Maybe your business should revise its 2021 marketing strategy, maybe your advertising messaging needs to shift completely. After a year full of surprises and unexpected changes,...read more

Holiday-Social-Media-Content-Strategy

The 12 Days of Social Media | Your Go-To For Holiday Campaign Success

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The 12 Days of Social Media | Your Go-To For Holiday Campaign Success

There’s a good chance that Mariah Carey’s “All I Want For Christmas Is You” is playing on the radio while you read this, which means the holiday season is fast approaching. I know, I know, it feels like March and April of this year each lasted...read more

Competitive-Website-Audit-Guide

[6 Steps] Audit Your Website to Outperform Competitors

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[6 Steps] Audit Your Website to Outperform Competitors

Does your website have challenges that are blocking your efforts? Are you alienating your visitors? Are you sending your potential customers to competitor sites? Download our free guide Audit Your Website to Outperform Competitors to improve your website’s...read more

5 Thoughtful Ways to Thank Your Clients This Holiday Season

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5 Thoughtful Ways to Thank Your Clients This Holiday Season

With the holidays approaching you may be wondering how/what is the right way to thank your clients or customers, below are 5 thoughtful ways to thank your client in 2020. While there is no one way to thank your clients and customers, it is important to...read more

Bing

Are Bing Ads Worth The Investment? (YES!)

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Are Bing Ads Worth The Investment? (YES!)

Let’s go back to 2007, “Umbrella” by Rihanna was playing everywhere, Britney Spears shaved her head, and Microsoft announced their search engine Live Search. Just 2 years later, in 2009, they rebranded as Bing. This rebranding formed the Bing Ad...read more

Instagram Stories

Instagram Stories: What They Are and How to Use Them

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Instagram Stories: What They Are and How to Use Them

It’s story time. Stories are the one tradition that seems to transcend cultures and engage all walks of life. They are important IRL (in real life), and online. In 2013, Snapchat introduced their story feature which paved the way for Instagram’s story...read more

Growth Drive Design Wish lists

Making a Growth Driven Design Wish List

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Making a Growth Driven Design Wish List

The website is the foundation on which all of your online marketing efforts should be built. As such, the design of your website is very important. However, instead of building your website to completion right away, you should consider Growth Driven Design...read more

SQL and MQL

When Does an MQL Become an SQL?

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When Does an MQL Become an SQL?

If you have Sales and Marketing departments, the terms “MQL” and “SQL” may get bandied about quite a bit. If they’re not, that’s ok, because we’re about to learn what they are and how these terms can help you grow your business. What is...read more

Chatbots

Why Chatbots and Text Are Replacing Phone Calls

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Why Chatbots and Text Are Replacing Phone Calls

Our phones are capable of doing almost everything we could imagine, but younger generations like Millennials and Generation Z are using the actual call function less frequently than ever before. We simply don’t like to communicate through phone calls...read more

Facebook Messenger as Lead Generation Tool

Facebook Messenger as a Lead Generation Tool

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Facebook Messenger as a Lead Generation Tool

As of 2019, over two billion people log into Facebook every month. This means that if you don't have a business page on Facebook, you need to set one up right after you read this. Most companies, no matter how big or small, have a Facebook business page....read more

Local Services Listing Page on Google

Local Services Listing Page 101

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Local Services Listing Page 101

We search for everything. In fact, there are over 1.2 trillion searches done on Google alone per year. Gone are the days of searching through yellow-pages or hoping advertisements for a provider will come in your mailbox. Nowadays nearly all searches...read more

Responsive Search is Here: What You Need to Know

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Responsive Search is Here: What You Need to Know

Have you ever launched an ad and thought “Oh...wait..this is not performing the way I thought it would.” If you haven’t been there yet, you will be at some point. Sure, you can always pull an ad and make adjustments but will you have the time to...read more