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There are over 3.8 billion social media users across the globe. As you can probably imagine, social media is becoming increasingly important for businesses, so it’s imperative to evaluate your campaign efforts in order to help your company continue...read more
“In these uncertain times…” Stop and think about how often you’ve heard that particular phrase uttered in the past 8 weeks. It’s seemingly in every television commercial, emblazoned on billboards across the country, and even pops up on Hulu...read more
So much of what we do every day has changed in the wake of COVID-19. While we’ve heard the word unprecedented more times than we can count, it’s with good reason. These are absolutely unprecedented times. Knowing what the best direction is for your...read more
The outbreak of COVID-19 is impacting all businesses, including the hard-working owners, operators, staff, and just about everyone within the small-business industry. In these tough times, the outlook may seem bleak, however, the most important thing...read more
Times of economic uncertainty have a tendency of stopping businesses in their tracks, looking for guidance on strategy and best practice. As our day-to-day has changed so much, so too have the needs of consumers across the country. These consumers are...read more
There’s no denying that these are difficult times. Many brands are contemplating what to do on their social media channels. Do you solely focus on Coronavirus related posts? Do you proceed with your previous strategy and act like nothing is going on...read more
Hashtags. We hear about them so often, they’ve become synonymous with social media. Since their inception, hashtags have been changing the way we communicate and discover new users and products on social media. While that’s all fine and good, marketers...read more
Instagram now has 1 billion users, with over 50% of those users engaging with the platform daily. We’ve seen massive growth and changes with Instagram within the last few years. These changes provide users and marketers alike, with new ways to engage...read more
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