Nothing halts a conversation faster than mentioning the “b-word,” — budget. It happens all of the time and while money talk can be uncomfortable, when it comes to planning your marketing and branding strategy, it is critical to know what you can spend. Some of your internal thoughts…more
“I had no problem whatsoever hiring an agency for my business. We started right away and there were no issues at all.” — No one ever The excitement of growing your business to the point where you need outside help can sometimes overshadow the necessity for pragmatism…more
What’s that old familiar saying? Change is inevitable? When it comes to SEO ranking factors and algorithm adjustments, that’s absolutely true. SEO ranking dynamics change all the time. If you’re not constantly checking for the latest news you quickly get left behind and your search engine ranking begins…more
What comes to mind when you think about online search? Probably Google or Facebook. But what about Pinterest? You might be surprised to hear that Pinterest is updating their image and their platform by tossing their hat into the ring for consideration as a serious player in search.…more
Coming up with blog post ideas every week that feel fresh, useful, and high-quality can be a struggle. Writer’s block is real and during those times—when the mind goes completely blank—it can help to have a fallback list of great blog post ideas. Here are 12 ideas for…more
What comes to mind when you think about Halloween in Austin? The one day a year when anyone can dress up as anything and not feel ridiculous? Yes. One of the best times of year to have a drink or seven around the town? Sure. Both of the…more
Coming up with social media content ideas over and over again can be exhausting. After a few months of posting, it gets progressively harder to be unique and creative. Don’t worry, we’re here to make it all go away. In the 2017 world of marketing, content remains king…more
Building a social media strategy should be a priority for every organization, business owner, and executive. Social media is just like every other aspect of business; you need to set goals and establish a plan for meeting those goals. Without strategy, your social media efforts are nothing more…more
