Social Media Questions

Answers to the 13 Social Media Questions All Business Owners Ask

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Answers to the 13 Social Media Questions All Business Owners Ask

How many times have you come up with social media questions without ever seeming to find satisfactory answers? If you’re trying to manage social media for your brand or employer, it can be frustrating. Fortunately, I’ve been there before and experience has taught me the answers to those…more

Pinterest Marketing Strategy

9 Ways to Heighten Your Visibility With a Pinterest Marketing Strategy

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9 Ways to Heighten Your Visibility With a Pinterest Marketing Strategy

Pinterest: The go-to site for comical memes, delectable recipes, and fall outfit inspiration. Although the social platform has come a long way since its 2010 debut, Pinterest’s marketing capabilities are probably one of the most underutilized to date. Many businesses may assume Pinterest is targeted for female-only audiences.…more

Instagram Shadowban

How to Fix the Instagram Shadowban Or Avoid it Altogether

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How to Fix the Instagram Shadowban Or Avoid it Altogether

If you’ve fallen victim to the Instagram shadowban, your posts are basically invisible to all non-followers. But don’t worry, the shadowban doesn’t have to be permanent–you can fix it. While it sounds like something straight out of a video game, the shadowban is Instagram’s attempt to enforce their platform…more

Facebook Marketing Strategy

4 Brilliantly Simple Tactics for Your Facebook Marketing Strategy

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4 Brilliantly Simple Tactics for Your Facebook Marketing Strategy

Building a Facebook marketing strategy from scratch is a long, daunting task that sometimes leads to more problems than benefits—due to the sheer number of options at your disposal. If you google “Facebook marketing strategies,” it can get even more confusing. There’s just too much going on. Developing…more

social media services

A Guide to Evaluating Social Media Services for Small Businesses

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A Guide to Evaluating Social Media Services for Small Businesses

Targeted leads, increased brand awareness, industry insights – these are just a few of the benefits that a strong social media strategy has to offer small businesses. Because of the time investment and expertise required, many small business owners are choosing to outsource to social media services. With…more

social media statistics

Social Media Statistics That Will Knock Your Socks Off

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Social Media Statistics That Will Knock Your Socks Off

The influence of Facebook, Instagram, Snapchat and other major social platforms is staggering. Gone are the days when television and radio were the mainstays of media consumption. Social media has taken over, and thanks to a million different social media statistics, they offer data you can use to your…more

facebook marketing strategy

Creating A Facebook Marketing Strategy With Revenue-Boosting Potential

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Creating A Facebook Marketing Strategy With Revenue-Boosting Potential

Facebook marketing is no bed of roses. Many of the best marketers have ventured onto the social giant with high hopes, only to be faced with defeat time and again. There’s a million different reasons why they fail, but here’s a piece of information that could drastically improve…more

social media kit

The One Thing Almost Every Social Media Kit Has Wrong

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The One Thing Almost Every Social Media Kit Has Wrong

Four months ago, I was researching online social media kits. As I was browsing through the competing options I noticed they had one flaw in common; they were focusing on the wrong metrics. Increasing followers, driving website traffic, increasing leads and boosting engagement are all great metrics, but…more