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Blog

The place where you’ll get the latest on marketing trends, insights, and all other things Envision.

Preparing for a new logo present

Preparing for a New Logo Part 2: The Process

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Preparing for a New Logo Part 2: The Process

Earlier this month we created a checklist you can use when you’re embarking on the exciting process of rebranding and re-doing your logo! Check it out here. Now, we’re going to talk about the actual process of creation so you and your team know...read more


Categories: Branding, Design, Logo Design
Tags: branding, Design, logo, logo creation process, logo design, preparing for a new logo, rebranding, working with a design agency

Making a new logo with a present and balloons

New Year, New You: Preparing for a New Logo

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New Year, New You: Preparing for a New Logo

We’ve been doing design since our inception in 2001 and one thing we’ve seen over and over again? Logo projects can be some of the most stressful creative endeavors ever undertaken, for both clients and creatives. The good news? We put our individual...read more


Categories: Branding, Design, Logo Design
Tags: Brand Positioning, custom logo design, Design, graphic design agency, logo, logo design, logo redesign, preparing for a rebrand, rebranding

Colors

3 Brand Colors Everyone is Sick of Seeing

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3 Brand Colors Everyone is Sick of Seeing

Choosing what colors you're going to use for your logo and general branding is incredibly important. We live in a world of color and subconsciously lean towards some colors more than others. Choosing a logo is hard enough but choosing the main color of...read more


Categories: Branding, Communication, Graphic Design, Logo Design
Tags: brand, brand colors, brand identity, branding, color theory, Design, Digital Marketing, logo, logo design, Product Packaging

Logos aren't easy to create

What It Takes to Make a Logo

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What It Takes to Make a Logo

Logos are more than a picture--it’s a visual representation of your brand. Logos are how your customers get to know you and how they spot you in a sea of competitors. Are you fun? Serious? Conservative? How does your brand make them feel? Can they trust...read more


Categories: Branding, Design, Logo Design
Tags: branding, Design, graphic design, logo

Rebranding is a natural part of marketing

7 Signs It’s Time to Rebrand

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7 Signs It’s Time to Rebrand

When was the last time you really looked at your logo? What about your brand colors? Could you name the colors from your primary and secondary brand palettes? Your brand has a huge impact on the perception customers have of your business. Like really,...read more


Categories: Branding
Tags: Design, Digital Marketing, logo, rebranding

Envision Creative Lobby

The Evolution of Our Brand: The Envision Creative Logo

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The Evolution of Our Brand: The Envision Creative Logo

The History of the Envision Creative Group Logo We've heard many clients express how engrained their current logo is in the minds of their customers, and how—after 10+ years of being in business—it would hurt them to ever change it. It’s a common...read more


Categories: Branding, Design
Tags: Agency, brand, brand identity, Brand Positioning, branding, logo, logo design

Memorable Logo Design Depends on Color

It's no surprise that when working with logo design, choosing a color is a crucial consideration. But just how important is it? As it turns out, the choice of color is crucial for memorable logo design. In 2013, Brazilian graphic designer Paula Rupulo embarked...read more


Categories: Branding, Newsletter
Tags: brand, branding, logo, logo design

Great logo design has 7 aspects you need to consider.

Are you Heading to the Altar with the Wrong Logo Design?

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Are you Heading to the Altar with the Wrong Logo Design?

Like a teenage couple with hormones running wild, it’s easy for business owners and executives to fall in love with a logo design without considering the long-term implications. What they may not realize at the time, however, is that choosing a logo...read more


Categories: Branding, Graphic Design, Logo Design
Tags: brand, corporate identity, great logo design, logo, logo design, monkey

Designing A Successful Brand Identity

In one form or another over the centuries, we’ve used visual symbols to claim ownership, to signal our affiliation or to brand products with distinctiveness - being a Texas company, ranch brands come to mind. One look at today’s communication landscape,...read more


Categories: Branding
Tags: brand, brand identity, logo

7 Tips for Cooking the Best Logos

                                        The best logos come in all shapes and colors, but –...read more


Categories: Branding, Design
Tags: best logos, logo, logo design

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