Inflation is happening, and it has a big influence on everything from housing to groceries to digital marketing. As of March 2023, the U.S. inflation rate stands at 6.04%. Because of this, traditional marketing has become more costly for small brands...read more
Full Service vs. Specialized Marketing Agencies: What You Need To Know
Full Service vs. Specialized Marketing Agencies: What You Need To Know
Marketing agencies can be divided into two categories: full-service and specialized. You should weigh the advantages and disadvantages of each type before picking which to partner with for your company. Specialized firms specialize in a certain field,...read more
30 Questions to Ask A Marketing Agency Before Hiring Them
30 Questions to Ask A Marketing Agency Before Hiring Them
Researching a marketing agency partner can be an intimidating task. If your company has never worked with a marketing agency before or if you’re on the hunt for a new firm partner because your previous one underperformed, you may find yourself not knowing...read more
What The Metaverse Means For Your Business
What The Metaverse Means For Your Business
When Facebook changed its name to "Meta" and announced multibillion-dollar investments in metaverse technologies in October 2021, the Metaverse surged into the public consciousness. Despite the hype, Meta claims that metaverse technology is still at...read more
How To Optimize Google Ads: [Free] Step-By-Step Guide
How To Optimize Google Ads: [Free] Step-By-Step Guide
From increasing leads and sales to having a high return on investment with fast, transparent results, the benefits of implementing Google Ads in 2022 are too plentiful for a business not to participate. As a business owner or marketing executive,...read more