The place where you’ll get the latest on marketing trends, insights, and all other things Envision.
Earlier this month we created a checklist you can use when you’re embarking on the exciting process of rebranding and re-doing your logo! Check it out here. Now, we’re going to talk about the actual process of creation so you and your team know...read more
Last May, we discussed in length Google’s new search feature, Responsive Search Ads. At the time when the blog was written, the ads were still in beta testing. Now, let's take a moment to look back and update our initial findings. What are Responsive...read more
We’ve been doing design since our inception in 2001 and one thing we’ve seen over and over again? Logo projects can be some of the most stressful creative endeavors ever undertaken, for both clients and creatives. The good news? We put our individual...read more
This past Cyber Monday was one of the biggest shopping days in history. US shoppers racked up a total of $9.4 billion in online sales.* With the holiday shopping season fast approaching, it’s time to start thinking of ways to promote your online stores....read more
The holidays are upon us and eCommerce has quickly become America’s favorite way to shop. According to Statista, there was $501 billion worth of e-commerce sales (of physical goods) in the U.S. alone in 2018. This number is expected to reach $740 billion...read more
Ready to grow your revenue by 20% with one, simple strategy? If you said no, go sit in a corner and think about what you’ve done. If you’ve said yes, because you are a human being who wants to succeed, then we have one word for you: Smarketing. Full...read more
If we had a dollar for every time a prospect doubted the benefits of paid social media… And to be honest, we get it. To the untrained eye, paid social seems like a waste of time—but putting money behind your social strategy will give you some of...read more
“I had no problem whatsoever hiring an agency for my business. We started right away and there were no issues at all.” — No one ever The excitement of growing your business to the point where you need outside help can sometimes overshadow...read more
What’s that old familiar saying? Change is inevitable? When it comes to SEO ranking factors and algorithm adjustments, that’s absolutely true. SEO ranking dynamics change all the time. If you’re not constantly checking for the latest news you...read more
There are two kinds of people in the Instagram marketing world: Those who know there’s been a change to Instagram’s algorithm but are in denial of the consequences for their brand Those who know about the algorithm changes and are FREAKING...read more
Advertising. You either love it or hate it. There doesn’t seem to be a middle ground. Or is there? Strangely enough, native advertising has emerged as advertising’s middle ground. People don’t react as negatively to native ads as they do with...read more
Knowing when it’s time to break up with your current social media platform can be an excruciating decision. The more time and money you’ve spent trying to make it work for your business, the harder it gets. The simple truth is that some brands...read more
We have to be honest. This year’s Super Bowl commercials fell short of our expectations. Except for a few gems, most of this year’s ad-fare was a little too careful about not straying into the territory of anything that represented outside-the-box...read more
Create content, they said. It’s the king of marketing, they said. Content is the best way to attract more website traffic and convert qualified leads, they said. What they didn’t tell you? Content management is a whole other ball game and it can...read more
Excitement. Boredom. Nausea. Confusion. Wherever you fall on the spectrum of feelings about the annual parade of Super Bowl commercials, you’ve probably seen at least one that’s captured your attention over the years. As marketers, we’ve watched...read more
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