The place where you’ll get the latest on marketing trends, insights, and all other things Envision.
Facebook messenger has been busy the last couple of years. In 2016, Messenger received a brand-new camera that came with a heap of effects and features. The camera was quickly followed by group video chat capabilities. In January of 2017, David Marcus—Vice...read more
There’s nothing better for the health of your online business than to understand and apply SEO best practices. Not only is SEO the best way to increase your organic traffic, it also helps you filter out unqualified visitors and expand your brand awareness. In...read more
The success or failure of your holiday marketing ideas greatly influences revenue growth during the last quarter of each year. We’ve come up with ten reliable holiday marketing ideas that will transform a drab marketing approach into exciting campaigns...read more
Creating a content distribution strategy is the only way to ensure that your content gets discovered. I’ve created my fair share of content over the years, and there’s a distinct difference between my most successful content and my biggest failures:...read more
How many times have you come up with social media questions without ever seeming to find satisfactory answers? If you’re trying to manage social media for your brand or employer, it can be frustrating. Fortunately, I’ve been there before and experience...read more
There are a lot of business owners out there who make their website landing pages an afterthought. However, just like making a good first impression is key to making a sale in the real world, a solid first impression via your website design goes a long...read more
Inbound marketing is a powerful tool companies use to increase business, but it's not like the Field of Dreams where "if you build it, they will come." According to Hubspot, "54% more leads are generated by inbound tactics than traditional paid marketing."...read more
As people spend more time online, email has become a primary method of personal and business communication. Reaching potential leads where they are has always been a goal of marketers, leading to the predictable increase in email marketing. A recent...read more
Search engine optimization is critically important in today's digital marketing environment. No less than 93 percent of all internet experiences begin with a search engine, while 75 percent of users never scroll past the first page of search results....read more
We know, you hate hearing how you can't do something by yourself. We've all hated hearing that phrase from as young as when we were learning to tie our shoes. But there are some things that deserve a helping hand from a team of experts. Even though we've...read more
The beautiful flowers and warm breezes of spring are upon us, and summer is right around the corner. Thoughts turn to fun, vacation, and swimsuit shopping. For a variety of reasons, most people don't enjoy shopping for swimwear. Choosing the right...read more
Does your marketing strategy include testimonial videos by customers? If it doesn't, it may be time to include it. Research has shown just how important video testimonials are in gaining your audiences' trust; in the age of reputation marketing, they...read more
The world of inbound marketing is immense, full of pit-falls, too-good-to-be-true offers and some golden keys that open your brand to a rewarding new level of exposure. One truism persists: without inbound marketing, you're just another face in the crowd. Hiring...read more
When it comes to designing logos, websites, or marketing materials, many people rely on graphic designers and agencies for help and advice. But for a business or startup strapped for cash, it makes sense to go the do-it-yourself route and put little...read more
We know marketing takes up a large component of many people's budget, split among print marketing and collateral, trade shows, general advertisements, campaigns, web design, and more. But if you think all you need in terms of a website and its design is...read more
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