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How To Create Accurate Buyer Personas [Free Guide + Template]

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How To Create Accurate Buyer Personas [Free Guide + Template]

Do you know who your business’s ideal prospects or buyer personas are? And if so, how much do you really know about them? If you haven’t fully built out or developed accurate personas then it’s likely that your marketing campaigns are falling...read more

3 Steps To Revive Your Social Channels from the Dead

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3 Steps To Revive Your Social Channels from the Dead

Does your business have some social media skeletons in its closet? Perhaps you inherited a plagued social media, or you’re haunted by old logos and graphics from the past. Even worse, there may be negative comments and reviews to contend with. Attempting...read more

A Beginner’s Guide To: Paid Traffic

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A Beginner’s Guide To: Paid Traffic

If you’re a business owner, or working on behalf of one in the marketing realm, you’ve probably considered, are currently considering, or already attempting to engage paid traffic as part of your marketing efforts. Even beginning the research phase...read more

Competitor Analysis

How to Perform An Effective Competitor Analysis [Free Guide]

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How to Perform An Effective Competitor Analysis [Free Guide]

Have you recently performed a competitor analysis for your company? Also, do you know how to do one efficiently and effectively? If you’re unsure, or if your previous “analysis” was a quick scroll through of their social media accounts, you’re...read more

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Come In, We’re Open: 4 Tips To Help Restaurants Succeed Post-COVID-19

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Come In, We’re Open: 4 Tips To Help Restaurants Succeed Post-COVID-19

The past few months have demonstrated some of the most dramatic changes in consumer behavior that we’ve seen in our lifetime. In March alone, nearly 97% of restaurants in the United States were impacted by the mandatory dine-in closures. The industry...read more