Topic Clusters

Topic Clusters are Here to Increase Your SEO Rankings

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Topic Clusters are Here to Increase Your SEO Rankings

Content marketing is…. a vague term. For some people, it means blogging, for others it means hiring freelancers to write short-form content for their website, and for others? It’s a way of life. I’m not going to brag and say it’s a way of life here, but it…more

Social Media rules for the new age

The New Social Media 10 Commandments

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The New Social Media 10 Commandments

Facebook is DEAD! Twitter is DEAD! Instagram is DEAD! Snapchat is DEAD! If you’ve read any social media news in the past few months, each of the platforms has been declared dead at least once. While this type of clickbait is often, at best, a poor attempt at…more

PPC stats, vocab, and info to grow your leads

PPC is not as scary as you think (probably)

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PPC is not as scary as you think (probably)

Does the Google Ads dashboard make you break out in hives? Does the difference between Search and Display elude you? Do acronyms like PPC, CTR, CTA, and CPC fill you with math-test-level dread? You’re not alone. PPC (pay per click) is some people’s #1 marketing anxiety. Usually relegated…more

Lead generation tactics can make more money.

Lead Generation Tactics to Make it Rain in the CRM

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Lead Generation Tactics to Make it Rain in the CRM

Lead generation is not just for some business, it’s for ALL businesses: B2B, B2C, for-profit, non-profit, SMBs, Enterprise–you get the idea. But do you have any lead generation tactics in your current strategy?  Are you always on red alert when it comes to filling your lead pipeline? Do you…more

Restaurant branding is crucial to your business

Does your restaurant’s branding get five stars?

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Does your restaurant’s branding get five stars?

Your restaurant’s branding may not always be top of mind but does that mean you’re leaving money on the proverbial table? As a restaurant owner, your primary goal is to make food that your customers love. Secondly, you want to provide an unforgettable experience—something that makes your diners…more

Are your press releases missing the target?

The Top 3 Reasons No One Cares About Your Press Release

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The Top 3 Reasons No One Cares About Your Press Release

Press releases can be a very effective way to share news about your company with the world regarding your latest and greatest accomplishments, but what most businesses fail to ask themselves is this: Why would anyone else care about this? It seems like a simple, straight forward question…more

Get new and returning customers with these 5 tips

5 ideas to get NEW customers that will come back again & again & again

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5 ideas to get NEW customers that will come back again & again & again

Running a restaurant is no easy feat — but you knew this already. One of the things that restaurants often struggle with is how to get more customers. But it’s not just about trying to get more customers, it’s about finding customers that will come back. Here’s the thing, wouldn’t…more