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Search engine algorithms are constantly changing, making it essential to keep up with the latest SEO tips, tactics, and winning strategies. If you’re like me, you regularly conduct daily website checks to make sure all the major SEO boxes are checked,...read more
SEO and link building strategies go hand in hand. One can’t be nearly as effective without the other. In case you’re not familiar, link building is the practice of getting websites and publications to link to your website pages and content. These...read more
Optimization is a word used quite frequently in the marketing industry, especially in the context of search engine optimization, web page optimization, social media optimization and content optimization. However, not many people focus on “marketing...read more
Spring may be one of the least-spooky times of the year, and that's exactly why we'd like to serve you up a few spooks. The takeaway? Think of these as common marketing blunders and mistakes you definitely don't want to make. One It was January 1,...read more
Today, the Internet is one of the main communication and marketing channels. Now that large international brands are taking advantage of this new media, how can your small business expect to compete? It may seem daunting to try to rank on search...read more
It’s not me, it’s you. Well, it might be you. There’s a chance you’re doing everything perfectly when it comes to SEO for your business website/blog, but it’s more likely that you could use some, shall we say, tweaking. A bowtie straightened....read more
Search engine optimization (SEO) has existed for as long as search engines themselves. Most people just didn't know about it or have a term for it yet. From the mid 90's on, marketers and webmasters alike began writing their websites in such a way as...read more
It’s inevitable. We can’t talk about relevant website traffic without getting kind of meta. This post, admittedly, is meant to draw (relevant) traffic just as much as it is intended to inform and educate. But nothing we do—or you do—should...read more
SEO – search engine optimization – is a structured process for making your website more visible in search engines. Most effort in SEO focuses on Google: It is by far the search engine with the largest volume, and its results also influence the video...read more
The key to a successful online marketing strategy is to create content that people want to read. But even the most creative and useful content can be overlooked if customers can’t find it in a quick online search. The best SEO content writing finds...read more
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