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So, you've spent a long time perfecting and testing out the new product you've developed. You are ready to blast it on social media and anywhere else you can manage to place your advertisement. You take out your point and shoot to snap a few great shots...read more
Facebook Advertising Tips to Target the Right Audience (Even Better Than Before)
If you're a marketer posting updates directly from the site, you may have already noticed these new Facebook advertising tips. The social media network has significantly enhanced its publishing options. The new options are definitely worth a look, and...read more
5 Things Hated By Search Engines and Customers Alike
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5 Things Hated By Search Engines and Customers Alike
There can sometimes be an internal tug of war that business owners and online marketers struggle with: do you produce content that's best for search engines, or appeal more strongly to your ideal customers (knowing that you have to attract them through...read more
Why Inbound Marketing is Amazing
You may have noticed the recent buzz over the latest contendor to "traditional" marketing, inbound marketing. Seemingly the love-child methodology of the most proven facets of content marketing, search engine optimization, social media management &...read more
Believe It: Video Email Marketing Will Increase Click-Through Rates
Video email marketing has long been a divisive point. On the one hand, it can significantly increase your email marketing success. On the other, many email clients can't play videos or even earmark emails containing videos as spam. So where does video...read more
Planning Your 2015 Digital Marketing Strategy
2014 is coming to a close and it's time to think about 2015. There's always a rush of commitment to weight loss and exercise around the new year, but how are you beefing up your marketing strategy? Inbound marketing is not a trend and it's not going...read more
