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…us, and we should find a way to adjust our positioning. How it translates into marketing tips: Here’s what we see all the time: businesses are excited by the idea…
How to Identify a Branding Expert [blog post]
…patience. Chances are that someone out there is selling something nearly identical to your product, and branding is often the only thing that makes it distinct from the competition; branding…
3 Key Factors For Starting Your Brand Development Process [blog post]
…see. It becomes, for all intents, you. Marketing stops when the customer forks over his money and receives the product. Branding goes on to nurture the client-company relationship, selling products…
10 Tips to Develop a Successful E-Commerce Strategy [blog post]
…personas by asking yourself the following questions: How well does this buyer know my product? What types of media do they consume? Are they using your products to solve problems?…
Lead Generation Tactics to Make it Rain in the CRM [blog post]
…things related to your products and services or on sites where your product and services fit right in! By taking actions on your ads you can convert customers through the…
Your Business Needs LinkedIn [blog post]
…description accurately address the phrases (ex. “Austin marketing agency”) that you would want your company to be found for. – Add your products and/or services to the “products” tab of…
3 Critical Reasons You Need a Package Redesign [blog post]
…product into the upper echelon of their niche? The answer lies in new packaging. Products can become reinvigorated with the right packaging that is aimed to please the target market….
How to Market Digital Products Without the Gimmicks [blog post]
Do you know how to market digital products effectively? Sometimes it takes a little extra creativity and outside-of-the-box thinking to develop smart marketing tactics for your digital products. It’s hard…
12 Unforgettable Lessons from Legendary Advertiser, David Ogilvy [blog post]
…about the product. Above all, you have to believe in the product. Believing often requires placing yourself in the ideal customer’s shoes. Viewing the product through their eyes will help…
Printed Marketing Collateral: Do You Need It And What Form Should It Take? [blog post]
…serve as a tutorial if the prospect needs to sell your product or service internally. Are your prospects and customers aware of all of your services? It’s easy for your…
