social media strategy

Everything You Need to Know About Writing a Social Media Strategy

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Everything You Need to Know About Writing a Social Media Strategy

Remember when everyone thought social media sites were just these newfangled forums that had little-to-no utility for individuals beyond the adolescent and college-age years? Fast-forward more than a decade later and Facebook has more than 1 billion users, Twitter is the go-to source for immediate news updates, and…more

Social Media Strategy

The Epic Social Media Strategy Guide to Ridiculous Success

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The Epic Social Media Strategy Guide to Ridiculous Success

Building a social media strategy should be a priority for every organization, business owner, and executive. Social media is just like every other aspect of business; you need to set goals and establish a plan for meeting those goals. Without strategy, your social media efforts are nothing more…more

Social Media Marketing Services

The Only 4 Social Media Marketing Services You’ll Ever Need

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The Only 4 Social Media Marketing Services You’ll Ever Need

It’s incredibly easy to find so-called social media marketing services in the current digital landscape. People toss around the terms “engagement,” “brand awareness,” and “follower growth” like balls in a ping-pong match. While these terms are well known to most people, the majority of business owners, marketing agencies,…more

Social Media Best Practices

The Ultimate Social Media Best Practices Guide

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The Ultimate Social Media Best Practices Guide

Introduction It’s tempting to skip introductions, but if you hang in there we promise this one will be worth your time. There are seven sections to this Social Media Best Practices Guide. Each section covers practices designed to enhance your execution on social and improve the relationship between…more

marketing stories

21 Spooky Two-Sentence Marketing Stories That Will Make You Scream

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21 Spooky Two-Sentence Marketing Stories That Will Make You Scream

Spring may be one of the least-spooky times of the year, and that’s exactly why we’d like to serve you up a few spooks. The takeaway? Think of these as common marketing blunders and mistakes you definitely don’t want to make. One It was January 1, 2017. The last…more

Social Media Marketing Packages

The 3 All-Important Aspects of Social Media Marketing Packages

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The 3 All-Important Aspects of Social Media Marketing Packages

There’s more to social media marketing packages than simply hiring an individual to craft a few tweets and update a Facebook status. The benefits of social media are much more extensive than that. Social media gives your business the opportunity to build a community online where you can engage…more

Content strategy

Getting Serious About Your Social Media Content Strategy

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Getting Serious About Your Social Media Content Strategy

So you’ve got a Twitter account, a LinkedIn blog, and a Facebook page that you update every so often. Before you pat yourself on the back for a job well done, consider this: Most social media content strategies fail. If there’s no rhyme or reason to your daily…more

Social media services

The 4 Can’t-Live-Withouts of Social Media Services

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The 4 Can’t-Live-Withouts of Social Media Services

Social media this, social media that. You’re probably feeling inundated with advice on social media these days. B2B or B2C, if your business doesn’t have an active, engaging, and relevant social media presence, you need to build one. And maybe you’re trying. But since you’re reading this, you’re…more