Marketing automation offers many benefits to your business

7 Ways Marketing Automation Will Streamline Your Business Processes

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7 Ways Marketing Automation Will Streamline Your Business Processes

Marketing automation involves software that automates marketing tasks, such as emails, social media posting, and CRM integration. The purpose of marketing automation is to make tasks in the short-term easier in order to contribute to long-term success....read more

email marketing best practices

The 5 Best Email Marketing Practices You Need to Know – Now

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The 5 Best Email Marketing Practices You Need to Know – Now

In the early 90s, when email was in its infancy, a "You've got mail!" message was a treat. It meant messages from family and friends, notes about work, and the occasional notification from a favorite company. Times have changed since then and email has...read more

Email marketing campaign

Build Your Best Email Marketing Campaign… Ever

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Build Your Best Email Marketing Campaign… Ever

In 2016, it can seem as if every company is focused solely on social and search advertising. Marketing tactics of the past appear to have fallen out of favor and out of use - in particular, the use of email. Countless different industry blogs utter the...read more

Drip marketing

How Drip Marketing Will Make Your Job Frighteningly Easy

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How Drip Marketing Will Make Your Job Frighteningly Easy

Email marketing has long been a go-to strategy for marketers trying to directly reach their audience - and, contrary to some reports from the ad industry, it remains a very effective way of showcasing your products to your customers. The rise of suites...read more