The Best Logos: A Joy Ride

                                If you’re working with a graphic designer who suggests that you “take a ride,” he or she likely wants to point out some famous logos—as well as some inferior logos—along the way. Prepare…more

How to Identify a Branding Expert

                                Launching a brand can be a painstaking process that tests both your fortitude and patience. Chances are that someone out there is selling something nearly identical to your product, and branding is…more

Do You Have a Knockout Brand?

The battle for your customers’ attention is becoming more difficult by the day. Customers have short attention spans due to their preoccupation with work, family, and other interests. They are tired of blatant marketing messages and being sold to at every minute of the day. If you want…more