Chatbots

Why Chatbots and Text Are Replacing Phone Calls

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Why Chatbots and Text Are Replacing Phone Calls

Our phones are capable of doing almost everything we could imagine, but younger generations like Millennials and Generation Z are using the actual call function less frequently than ever before. We simply don’t like to communicate through phone calls as much as older generations do. Instead, we like…more

Facebook Messenger as Lead Generation Tool

Facebook Messenger as a Lead Generation Tool

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Facebook Messenger as a Lead Generation Tool

As of 2019, over two billion people log into Facebook every month. This means that if you don’t have a business page on Facebook, you need to set one up right after you read this. Most companies, no matter how big or small, have a Facebook business page.…more

Local Services Listing Page on Google

Local Services Listing Page 101

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Local Services Listing Page 101

We search for everything. In fact, there are over 1.2 trillion searches done on Google alone per year. Gone are the days of searching through yellow-pages or hoping advertisements for a provider will come in your mailbox. Nowadays nearly all searches for local businesses or services begin on…more

Responsive Search is Here: What You Need to Know

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Responsive Search is Here: What You Need to Know

Have you ever launched an ad and thought “Oh…wait..this is not performing the way I thought it would.” If you haven’t been there yet, you will be at some point. Sure, you can always pull an ad and make adjustments but will you have the time to do…more

website traffic metrics symbols

5 Traffic Website Metrics You Should Be Tracking

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5 Traffic Website Metrics You Should Be Tracking

Website traffic metrics are often an afterthought. What most people don’t think about is how critical these metrics are in helping you understand the efficacy of the marketing strategies you have in place. One of the main goals of inbound marketing is to generate high-quality traffic to your…more

Social media metrics to track

4 Social Media Metrics You Should Care About

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4 Social Media Metrics You Should Care About

Social media is one of the most important facets of digital marketing but how do you know it’s working? Without a list of social media metrics you’re tracking, how do you know what you’re doing is actually providing value and ROI? If you don’t have a social media…more

Growth Driven Design

Growth Driven Design: Improve Your Site for Under $10,000

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Growth Driven Design: Improve Your Site for Under $10,000

Growth Driven Design: The systematic and incremental approach to website design that focuses on regular updates and developments over a traditional “all-at-once” approach.   When it comes to crafting your website in the most efficient and cost-effective manner, it’s hard to argue against an approach utilizing Growth driven…more