Are your press releases missing the target?

The Top 3 Reasons No One Cares About Your Press Release

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The Top 3 Reasons No One Cares About Your Press Release

Press releases can be a very effective way to share news about your company with the world regarding your latest and greatest accomplishments, but what most businesses fail to ask themselves is this: Why would anyone else care about this? It seems...read more

Restaurant's brands can be made with social media

Controlling Your Restaurant’s Brand in the Age of Social Media

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Controlling Your Restaurant’s Brand in the Age of Social Media

Restaurant branding and strategy has changed thanks to social media: every customer is now a walking, talking online review to an audience of…well…everyone. From Instagram and #foodies to Google My Business and Yelp reviews—how is your restaurant’s...read more

Native advertising examples

Native Advertising Examples that Will Leave You Wanting More

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Native Advertising Examples that Will Leave You Wanting More

Advertising. You either love it or hate it. There doesn’t seem to be a middle ground. Or is there? Strangely enough, native advertising has emerged as advertising’s middle ground. People don’t react as negatively to native ads as they do with...read more

Super Bowl ads that didn't suck in 2018

2018 Super Bowl Ads that Didn’t Suck (& Why They Worked)

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2018 Super Bowl Ads that Didn’t Suck (& Why They Worked)

We have to be honest. This year’s Super Bowl commercials fell short of our expectations. Except for a few gems, most of this year’s ad-fare was a little too careful about not straying into the territory of anything that represented outside-the-box...read more