Do You Know Great Design When You See It?
- What makes a great design, whether it’s on the web or a sheet of paper? Certainly, you could argue that great design is beautiful, and that’s certainly part of the recipe. But the world is full of pieces of art that aren’t particularly moving, in a commercial sense, and it’s hard to consider something…more
The Power of Packaging Design
How much power does packaging design have over the purchasing decision? Most people take product packaging for granted. They enter the store, grab what they think they need…more if they’re hungry, and head to the register. What they may not realize is that they are subconsciously being swayed to purchase one product over another. Following…more