A/B Testing Your HTML Email Campaign
While some may consider HTML email campaigns useless spam, it has been a marketer’s best friend for many reasons. Some of which include: Rich media and graphics Immediate calls to action with clickable links No costs associated with printing or postage Very low cost for distribution. Able to distribute at a moment’s notice Can efficiently…more
Strategic Campaign Management w/ URL Builder
Did you know that you can use Google Analytics to help you more accurately track inbound traffic from multiple outbound marketing efforts? If you are running a social media campaign, email marketing campaign or have banner ads or partner links out on various sites then this article is for you. This may also be a…more