Envision Creative Group creates longevity for your brand through strong positioning, imaginative and tailored marketing plans, social media plans, community partnerships, marketing metrics, community engagement, earned media and event marketing campaigns. We listen to the client to design personal publicity and marketing plans for clients based on their needs, audience, budget, and goals. We utilize our expansive contacts, grass roots marketing, and creative communication solutions to garner results and measurable success.
We develop defined objectives that support the general branding and positioning of your business.
Public Relations
We create strategic and creative publicity plans designed to introduce and foster awareness of your business among new and existing audiences.
We garner targeted and measurable exposure through the strategic design and implementation so your brand is at the forefront of the general public and media’s mind.
- Communications Strategy
- Local Community Outreach & Relationship Building
- Partnership Building with Nonprofits, Organizations, & Neighborhood Associations
- Local, Regional, and National Media Relations
- Press Kit Development
- Press Release Creation & Servicing
- Local Store Marketing (LSM) Strategy Creation & Implementation
Development of tailored media list to include local, national, feature, trade, broadcast and online media
Creation and maintenance of an inclusive local and national editorial calendar highlighting upcoming feature opportunities with appropriate media
Social Media
We will create a tailored, well-executed strategy to build awareness in the community, earn the respect of your customers and start good conversations where they tell their friends about you – a sustainable growth strategy.
- Assessment of Goals & Objectives
- Perform Key Phrase Analysis (KPA): keywords or phrases for customer engagement and monitoring
- Creation of Social Media Strategy
- Facebook and Blog Ad Campaign Strategy & Implementation
- Unique Customization of Social Media Channel Landing Pages (YouTube, Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, etc.)
- Search Engine Optimized Content Creation
- Social Media Intelligence: Evaluation, Tracking & Measurement for ROI and Determination of Cost Per Customer Acquisition
Blog
Original content creation is the present — and the future — of online marketing.
We’ll research, write, edit, and plan posts for your blog with custom and compelling content that quickly get people’s attention, keeps their attention, is easy to digest and gets them buying.
- Blog Customization
- Creation of blog editorial calendar
- Creation of Search Engine Optimized Blog Content
Email Marketing
Email marketing is an extremely cost-effective way to communicate with prospects and existing customers. Smart email marketing can help increase your sales, build trust, generate repeat business, increase your offline sales and gain honest, valuable feedback.
- Creation of Custom Email Newsletter Template
- Newsletter Subscriber Base Growth Campaign
- Email Newsletter Search Engine Optimized Content Creation
Event & Launch Marketing
We support current marketing initiatives and promotions through the creation and implementation of event marketing for the launch of new initiatives, services, menus, chef, etc launches
- Event Details
- Conceptualization of events that compliments company marketing initiatives
- Creation of Invitations & Partnership Decks
- Vendor Coordination (venue, caterers, music, decor, etc)
- Event logistics, timelines, floor plans and details
- Assist in managing and organizing guest list
- Contract with photographers as applicable
Event Media
- Creation and Servicing of Event Press Materials to Appropriate Media Outlets
- Procurement of Local and National Sponsorship and Partnership Relationships
- Secure traditional media and social media mavens to attend
- Assist in coordination of interviews.
- Secure listings in the appropriate media outlets