Top 3 Ways Inflation Is Affecting your Advertising Dollars

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Top 3 Ways Inflation Is Affecting your Advertising Dollars

Inflation is happening, and it has a big influence on everything from housing to groceries to digital marketing. As of March 2023, the U.S. inflation rate stands at 6.04%. Because of this, traditional marketing has become more costly for small brands...read more

Marketing During Financial Uncertainty - Download Free Guide

Marketing During Financial Uncertainty: The Ultimate Checklist

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Marketing During Financial Uncertainty: The Ultimate Checklist

Did you know the businesses that recovered the fastest from prior recessions typically grew rather than decreased their marketing budgets? It’s true! By altering your marketing strategy and timing in response to shifting market conditions, you can come...read more

Full Service vs. Specialized Marketing Agencies: What You Need To Know

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Full Service vs. Specialized Marketing Agencies: What You Need To Know

Marketing agencies can be divided into two categories: full-service and specialized. You should weigh the advantages and disadvantages of each type before picking which to partner with for your company. Specialized firms specialize in a certain field,...read more

How To Run High-Profile Social Media Contests

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How To Run High-Profile Social Media Contests

A social media contest might be the best strategy you've ever used to expand your audience, increase website traffic, and generate leads, but you need to be sure you're using it properly in order for it to be effective.  Social media contests increase...read more

Marketing During Financial Uncertainty - Download Free Guide

Marketing During Financial Uncertainty: The Ultimate Checklist

find out more+

Marketing During Financial Uncertainty: The Ultimate Checklist

Did you know the businesses that recovered the fastest from prior recessions typically grew rather than decreased their marketing budgets? It’s true! By altering your marketing strategy and timing in response to shifting market conditions, you can come...read more

Full Service vs. Specialized Marketing Agencies: What You Need To Know

find out more+

Full Service vs. Specialized Marketing Agencies: What You Need To Know

Marketing agencies can be divided into two categories: full-service and specialized. You should weigh the advantages and disadvantages of each type before picking which to partner with for your company. Specialized firms specialize in a certain field,...read more

How To Run High-Profile Social Media Contests

find out more+

How To Run High-Profile Social Media Contests

A social media contest might be the best strategy you've ever used to expand your audience, increase website traffic, and generate leads, but you need to be sure you're using it properly in order for it to be effective.  Social media contests increase...read more

30 Questions To Ask A Marketing Agency Before Hiring Them

30 Questions to Ask A Marketing Agency Before Hiring Them

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30 Questions to Ask A Marketing Agency Before Hiring Them

Researching a marketing agency partner can be an intimidating task. If your company has never worked with a marketing agency before or if you’re on the hunt for a new firm partner because your previous one underperformed, you may find yourself not knowing...read more

Best B2B Hashtag Practices For Lead Generation

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Best B2B Hashtag Practices For Lead Generation

Did you know hashtags were initially created to better organize content being posted to social media? They’re now one of the most powerful tools that B2B companies can use to generate brand awareness, leads, conversions, and more. Forbes tells us that...read more

HOW TO MAXIMIZE YOUR RESTAURANT'S MARKETING BUDGET

How To Maximize Your Restaurant’s Marketing Budget

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How To Maximize Your Restaurant’s Marketing Budget

Understanding how to effectively maximize your marketing budget will be the key to your restaurant’s success, both this year and beyond. However, in today’s constantly changing economy and landscape, we know that it can be difficult and time-consuming...read more

How To Effectively Implement Emojis In Your Marketing Strategy

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How To Effectively Implement Emojis In Your Marketing Strategy

In this day and age, emojis are used in a variety of ways. You can find them used in social media captions, text messages, and even the subject line of many companies' promotional emails. We’re all intimately familiar with those little yellow smiley...read more

Learn How To Enhance Your Marketing Strategy With These Mobile Tips

Top 5 Mobile Marketing Tips To Enhance Your Strategy

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Top 5 Mobile Marketing Tips To Enhance Your Strategy

When it comes to Mobile Marketing, there’s honestly a lot going on. With smartphones making up 54.72% of all web traffic, businesses are making sure that their marketing strategies are catering to the vast amount of mobile users out there. It can be...read more