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Inbound link building for search engine optimization has become something of an obsession for both business web designers and our clients. It’s really no wonder: Next to optimizing your pages and increasing the quality of the content basis, there’s really nothing you can do to improve your ranking on Google and the other major search…more
Tips from Bobby Jenkins, President of ABC Home and Commercial Services and John Garrett, President, and Publisher of Community Impact Newspaper I recently attended a fantastic seminar, hosted by the Austin Chamber of Commerce, where two great Austin businessmen spoke about their businesses and what has enabled them to grow so successfully. Not surprisingly,…more
Your website design needs to keep up with a fast-changing universe, despite the relatively young age of the internet. It was only a few years ago it became the general consensus that every business should have a website…though there are still a few that choose not to believe that. For a while it was fine…more
When most people think of social media, they immediately think of Facebook, Twitter, and maybe the old days of MySpace. So when someone suggests that social media may be beneficial for your business you may think that those outlets are for personal use, and that you can’t see how you could utilize it for your…more
Imagine…it’s time to watch the Super Bowl, everyone in America is crowded around a television with their team jersey on, favorite beverage in hand, and tons of snacks on the table, while several major brands compete to have the most memorable commercial. Those commercials are discussed for weeks, months, and sometimes years after the Super…more
Last week we asked you 13 questions about sales and marketing that we pulled from the book Jump Start Your Marketing Brain Now that you’ve had a little bit of time to think over your responses, we’d like to provide you with some insight about the answers to those questions. 1. The smartest way…more
Do you feel like you have a pretty good grasp on the basics of sales and marketing? Take this quiz and you may be surprised by the answers. 1. The smartest way to significantly grow sales is… a. Building loyaltyb. Finding new customers 2. To build greater annual loyalty, it’s smarter to… a. Increase dollars…more
How much power does packaging design have over the purchasing decision? Most people take product packaging for granted. They enter the store, grab what they think they need…more if they’re hungry, and head to the register. What they may not realize is that they are subconsciously being swayed to purchase one product over another. Following…more
Does your website design currently work for you? Most companies would say that, at best, their website might be a nice receptionist with a great smile. Is that what you really want? Why isn’t your website your best sales person? This article will set you on the path to making your website be a more…more
Everyone has been talking about going green lately, whether it’s for your home, your car, cleaning products, or anything else… and it looks like it’s not just a passing fad. The trend actually began at the beginning of the industrial revolution but started picking up solid traction in the main stream in the late nineties…more